If I have a few spare minutes on the internet, and I’ve read all the sites I usually frequent, there’s nothing I like better than taking a little quiz. It started way back when I read Seventeen and YM. Then there was the heyday of personality quiz sites. And now there is Buzzfeed answering every question we ever have about which Disney character we are, and where to get dinner. Even the NY Public Library is getting in on it with “What children’s book character are you?” (I got The Little Prince).
My second guilty pleasure is online sweepstakes. It’s like those scratch-off lottery tickets. You win a sampler of mascara and eye shadow primer once, and it keeps you coming back for more.
Now there’s a site that combines these two things. It’s called Poshly, and for each quiz you fill out you gain an entry into a sweepstakes of your choice. It connects beauty consumers with beauty producers through data. The more questions you answer, the more relevant they become to your personal beauty lifestyle. It was love at first click for me, but winning this Rouge Louboutin Nail Polish after a few tries made this what I’m sure will be a lasting relationship.